Jun 14, 2024
Chevrolet Design Features in Liberty, MO - Heartland Chevrolet

With their distinct and modern automotive designs, Chevrolet’s vehicles are easy to spot on the road. Using cutting-edge design and innovation, the brand has done an excellent job of staying ahead of the competition.

A History of Modern Automotive Design

For over 100 years, the Chevrolet brand has continued to prioritize design and technology innovation. The automotive manufacturer was one of the first brands to create a department for the sole purpose of testing designs and colors. Historically, designers used modeling clay to share ideas and improve upon them.

While few outsiders see the inside of Chevrolet’s design center today, what goes on behind closed doors leads to the brand’s exciting inventory of vehicles with the latest designs. Today’s design teams use virtual reality headsets to explore prototypes and upgrades. Multiple automotive engineers offer their feedback on ways to improve the car’s functionality and appeal. Small tweaks during the design process ensure the brand’s inventory is still affordable for the general population. Engineers and designers use 3D computer models to create one-of-a-kind cars.

Well-Protected Designs

Chevrolet doesn’t just design cutting-edge vehicles that turn heads, it also creates high-quality products that are well-protected and durable. The CarbonPro composite truck bed design minimizes dents, scratches, and corrosion, helping to preserve the truck bed. 

The Chevrolet Silverado is regarded as one of the toughest work trucks in the market, mostly due to its high-strength steel frame. Chevrolet uses a careful design process, including hydroforming and roll forming, to produce a rugged, hard-working truck that’s both functional and appealing. Add in the highly durable truck bed and steps, and you can expect a vehicle that lasts.

Industry-Standard Sports Cars

Thanks to its diverse design and engineering skills, Chevrolet is hard to beat in the sports car category. The Corvette and Camaro are iconic, unique designs that turn heads. From the engine’s roar underneath the hood to the deep-set headlights and striking body lines, Chevrolet has perfected the sports car design. A sloping front end also boosts each sports car’s performance, aligning with Chevrolet’s commitment to design and functionality.

Impressive Electric Vehicles

The future of Chevrolet’s design revolves around more environmentally friendly vehicles, including electric vehicles. Chevrolet has embraced the EV movement and designs cars that make it easier for drivers to switch to EV ownership.

EVs aren’t a new concept, but Chevrolet went against industry standards and designed its vehicles from the ground up. The brand wanted to expand its EV offerings without sacrificing reliability, durability, or cargo capability — features consumers have come to love about Chevrolet. While vehicle aerodynamics was a goal, the brand wanted to design aesthetically pleasing and efficient cars. The all-electric Blazer and Silverado are just two of the vehicles resulting from this innovative approach.

If you want a vehicle with the latest designs and cutting-edge features, Chevrolet may be the brand for you. With a meticulous design process and the latest technologies, Chevrolet produces high-quality vehicles that are aesthetically appealing and durable. See us at Heartland Chevrolet in Liberty, MO today to check out the newest Chevrolet models we have in stock!